Category: Ad Students

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Advertising recruiters: friend or foe?

Mike January 29, 2024

It’s always nice to be approached by an advertising recruiter. It’s hard to avoid feeling a little ‘frisson’ when you realise you’ve been noticed. What,

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The Best Advertising Competitions for Students

Mike August 12, 2022

Advertising competitions for students are a great way of getting noticed and a sure-fire path to landing a top-notch internship or an outright job offer

Playing your part in the advertising agency client relationship

Mike July 31, 2022

Clients are not stupid An advertising agency client relationship is founded on respect. Clients can be frustrating, unpredictable and changeable. But they are certainly not

First advertising agency. Big or small? What’s best?

Mike July 7, 2022

Your first advertising agency is important for many reasons. It isn’t so important that it can destroy a budding career. But it is your first

Working with the ad agency producer to make your first ad

Mike June 9, 2022

You came up with the idea, sold it to the creative director, accounts department and the client. Approved! Go make it! Time to meet the advertising

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The first days in your first ad agency

Mike June 3, 2022

Congratulations, junior creative. You got the job. You’ve shaken the right hands, signed the necessary papers and locked in a start date. So, what should

Selling campaign ideas to your creative director, the agency and the client

Mike May 23, 2022

Selling campaign ideas is just as important as the craft of coming up with them. Too often I see great campaign ideas fall flat because

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Tips on working overseas as an ad creative

Mike May 13, 2022

During your career, you are likely to work at many different agencies. Perhaps in many different cities. They will all have different creative processes and

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Turn that creative job interview into a job

Mike May 10, 2022

If you’ve been invited for a job interview by a creative director, you know they like your work and style enough to want to talk

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Your 12 Step Plan to Becoming a Creative Director

Mike January 24, 2022

You need a much broader complement of skills than those you’ve developed in the creative department. A creative director is a trusted partner with agency

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